TextingOnly · The Conversation Engine
Meet OTTO.
He doesn’t close.
He sets up closers
to always be closing.

The OTTO SMS conversation engine is not a chatbot. He’s not AI guessing what your customer means. He’s a precision engine — running proven playbooks, capturing declared customer data, and delivering prepped, opted-in leads to your team. 24/7. No supervision.

9:41 ●●● ▲
TO
TextingOnly · OTTO
● Responding
Hi — I’m OTTO. I run the plays.

What’s your name?
Mark
Hi Mark! Which mode would you like to see?

1 ITR routing
2 Data collector
3 Self-segmenter
4 All three
4
Great — scroll down. Each mode is live below. ⚙️
98%SMS Open Ratevs 20% for email
71%Opt-In Completionvs 19% for web forms
<3sOTTO Responseno human required at first touch
0App Downloadsnative SMS — works on every phone
How OTTO works
Three modes. One engine.
Zero babysitting.

OTTO runs three proven SMS playbook modes, each built for a specific conversation outcome. Every mode ends the same way — with a structured lead record delivered to your team. Learn more about the underlying ITR feature, conversational automations, and entry automations that power each mode.

The framework
Every OTTO play follows
the same three beats.

All three modes — ITR, Data Collector, Self-Segmenter — feed the same Land · Engage · Convert framework. Different plays, same outcome: a prepped, opted-in lead ready for your rep.

Land

First contact. Identity captured.

QR scan, SmartLink tap, or inbound reply — mobile number captured at opt-in with TCPA consent. Scan-level reporting with timestamp, campaign source, and location signals where available. See attribution reporting.

Engage

OTTO runs the play.

ITR menu, data collector, or self-segmenter — OTTO runs the playbook you selected. Every reply is a data capture event. Routed by intent. Qualified in real time.

Convert

Prepped lead. Rep closes.

Prepare Caller alert fires to your rep with full context — name, intent, transcript, entry point. Answer rates 50%+. Full attribution per campaign, per placement.

1
Mode 1 · ITR
Interactive Text Response — the fastest path to routing.

ITR is the text version of an IVR phone tree. OTTO sends a numbered menu and routes the contact based on their reply. Under 10 seconds from opt-in to first response. No free-text guessing. No misunderstandings. Learn more about the Interactive Text Response feature.

1

Opt-in + identity captured

Name logged. TCPA consent timestamped. Attribution tied to campaign source.

2

ITR qualifies intent

Numbered replies route the conversation. No misunderstandings. No free-text guessing.

3

Customer data collected in conversation

Budget and timeline captured in natural flow. Structured data — not a transcription.

Prepped lead delivered

Rep notified with full context. Calls from an expected number. Answer rate climbs.

<10s From opt-in to qualified route — faster than any phone IVR.
9:41 ●●● ▲
AA
Apex Auto
● OTTO · TextingOnly
Hi! Thanks for reaching out to Apex Auto.

What’s your name?
Marcus
Hey Marcus! What brings you in?
1 New vehicle  2 Service  3 Trade-in value
1
Great — what’s your budget range?
1 Under $30k  2 $30–50k  3 $50k+
2
Someone will call you from
(443) 555-0182
Please prepare for your call.
2
Mode 2 · Data Collector
Conversational data collection — qualification in natural flow.

When the playbook calls for open-text answers, OTTO asks one question at a time and captures each response as a named field. Structured data, not a transcript. Completion rate is 71% versus 19% for web forms. Explore the conversational SMS automations feature.

1

Intent classified immediately

Emergency vs. scheduled vs. quote — routed differently. No wrong department, no hold time.

2

Location captured in conversation

Zip code collected naturally. Nearest tech or location identified before your rep calls.

3

Depth qualifier triggered

Issue type collected — no heat, no A/C, strange noise. Rep knows exactly what they’re walking into.

Right person dispatched

Staff gets full context before they call. Customer gets an ETA and a named number.

71% Completion rate — 3.7× better than web forms.
9:41 ●●● ▲
RH
Riverside HVAC
● OTTO · TextingOnly
Thanks for texting Riverside HVAC!

What do you need?
1 Emergency repair  2 Schedule service  3 Get a quote
1
Got it — emergency repair. What’s your zip code so we can find the nearest tech?
21218
On it. What’s the issue?
1 No heat  2 No A/C  3 Strange noise  4 Other
1
Someone will call you from
(410) 555-0100
Dave is your on-call tech.
3
Mode 3 · Self-Segmenter
Self-segmentation — one campaign, multiple buyer tracks.

OTTO presents options, prospects self-select, and they’re automatically added to the right follow-up sequence. No form. No manual tagging. One dynamic QR code can feed multiple separate lists — each with its own campaign cadence.

1

Buyer type identified

First-time, investor, or browser — each gets a completely different follow-up sequence.

2

Depth qualifier triggered

Investor track goes deeper — portfolio size tells you exactly who you’re talking to.

3

Added to the right list

Tagged, segmented, and queued for the right campaign. Zero manual work on your team’s end.

Zero manual work

Every contact lands in the right bucket automatically. Your CRM gets clean, segmented data.

1 → N One QR code feeds multiple segmented lists and follow-up campaigns.
9:41 ●●● ▲
PR
Prestige Realty
● OTTO · TextingOnly
Thanks for scanning! Which fits you best?
1 First-time buyer  2 Investor  3 Just browsing
2
Investor track. How many properties do you currently own?
1 Zero  2 1–5  3 6+
3
Perfect — you’re on our off-market investor list.

Want early access to our next pocket listing?
1 Yes  2 Just the newsletter
1
Added to: Investor · 6+ properties
First alert lands this week.
The real difference
OTTO isn’t AI trying to figure it out.
He already knows.

Chatbots improvise. OTTO executes. Here’s what that actually means for your business.

OTTO — Conversation Engine Generic AI Chatbot
How it respondsRuns proven playbook sequencesGenerates responses on the fly
Handles misunderstandingNever — numbered replies only“I don’t understand” — often
Data capturedStructured: name, budget, intent, timelineUnstructured transcripts
ComplianceTCPA logged at opt-in, every timeVaries — often requires custom setup
Staff requiredZero — runs fully unattendedUsually needs monitoring and escalation
Lead handoffPrepped profile delivered to repTranscript dump — rep starts from zero
Works via native SMSYes — no app, no login, no frictionUsually requires a web widget or app
Campaign playbooks
OTTO doesn’t start from scratch.
He runs what works.

Every campaign OTTO runs is based on a tested playbook — built for specific industries and use cases. You pick the playbook. OTTO runs it.

🚗
Automotive Lead Qualifier
Captures intent, budget, and trade-in interest. Delivers a pre-qualified profile to the floor rep.
Fully Automated
🏠
Home Services Inbound Router
Routes emergency vs. scheduled. Collects zip and service type. Notifies the right tech.
Fully Automated
🏡
Real Estate Self-Segmenter
Buyer, investor, or browser — each gets a different track. One yard sign feeds multiple lists.
Fully Automated
👔
Recruiting Intake Flow
Collects role interest, availability, location. Pushes structured profile into your ATS.
OTTO + Handoff
📣
Direct Mail Response Capture
QR on every piece. OTTO captures, qualifies, and attributes the lead to the specific mailer.
Fully Automated
🏢
Franchise Multi-Location Router
One QR code, multiple locations. Captures zip, routes to the right franchise unit automatically.
Fully Automated
Common questions
Questions about OTTO
and how he works.
What is OTTO? +
OTTO is TextingOnly’s SMS conversation engine — the automation layer that runs qualification flows on behalf of businesses. OTTO runs proven campaign playbooks: ITR menus (numbered routing), conversational data collectors (open-text qualification), and self-segmentation flows. Every OTTO conversation ends with a structured lead record delivered to your team. OTTO is not a chatbot and does not use generative AI.
What is the difference between OTTO and a chatbot? +
A chatbot improvises responses using AI — it guesses what the customer means and generates a reply. OTTO executes structured playbooks: proven sequences built for specific industries and use cases. OTTO never guesses. It asks the questions your playbook defines, in the order you define them, and routes based on the replies. The output is always a structured, predictable lead record — not an open-ended conversation that may or may not qualify the lead.
What is an ITR menu? +
An ITR (Interactive Text Response) menu is a numbered SMS routing menu — the text version of an IVR phone tree. OTTO sends a menu (1. Sales 2. Service 3. Call Me) and routes the contact based on their numbered reply. ITR menus are the fastest path to routing — under 10 seconds from opt-in to first response.
What is a conversational data collector? +
A conversational data collector is an OTTO mode that asks one open-ended question at a time and captures each free-text response as a named field. For example: “What’s your name?” captures first name. “What brings you in?” captures inquiry reason. Completion rate is 71% versus 19% for web forms.
Does OTTO work 24/7? +
Yes. OTTO responds to every opt-in within 3 seconds, regardless of time of day. There is no staffing requirement — OTTO runs the full qualification flow, captures the lead, sends the Prepare Caller message, and delivers the structured lead record without any human involvement.
What does OTTO deliver at the end of a conversation? +
Every OTTO conversation ends with a structured lead record: name, opt-in timestamp, TCPA consent, entry point source, scan-level reporting with timestamp and campaign source, and every qualifying answer captured during the flow. Your rep receives a Prepare Caller alert with full context — so every outbound call from your team is to a prepped, opted-in contact who is expecting the call.
Three ways to get started.
Fastest takes 30 seconds.

No contract required. No developer required.

30 seconds · no form
See OTTO Live
Watch a full opt-in and qualification flow in your native Messages app.
Try it now →
Primary · most requested
Request a Quote
Tell us your channels and campaign type. We’ll configure the platform for your business.
Get a quote →
30 minutes · your setup
Schedule a Demo
Walk through the full platform — entry points, OTTO flows, attribution reporting.
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