Not everyone who sees your billboard will call. Not everyone will fill out a form. TextingOnly adds a structured text intake lane to your legal marketing mix — OTTO captures case details, verifies contact information, and prepares intake staff before outreach begins.
Your 800 number works. Your form works — for the people willing to fill it out. But modern legal prospects scan, tap, and text. TextingOnly captures that mobile-first behavior before the prospect disappears — adding a structured text intake lane to your marketing mix, plugged into the same attribution stack as every other entry point.
Every channel running for a law firm — TV, billboard, paid search, mass tort — connects to the same OTTO intake engine. One platform for every practice area and every entry point.
TextingOnly doesn’t replace your media buy or your intake process. It adds a text response channel to every placement already running — and OTTO handles everything that comes through it before your intake team picks up the phone.
Partial intakes get automated follow-up. Aged inquiries get re-engagement. Bilingual prospects get a full intake in their language. OTTO handles every reply — no manual lift.
Prospects scan the billboard. Tap the paid search ad. Text from a TV spot. Ask questions after hours. The Bottom Bar changed how legal prospects begin the intake process.
TextingOnly turns those mobile interactions into structured case-intake workflows before your intake team ever makes a call. After-hours intake remains uninterrupted. Practice-group routing happens on contact. Every interaction becomes a structured intake event with verified mobile identity and documented TCPA consent.
Intake staff receive structured context before outreach begins. The attorney calls a qualified prospect with full case details — not a cold name from a contact form.
TextingOnly adds a text channel to your existing intake stack. When a prospect texts in from a TV spot QR, billboard, SmartLink in a paid search ad, or any digital or print placement, OTTO responds instantly and runs a conversational intake. Case type, incident details, timeline, injury description, documentation needed — all captured via SMS. At the end, OTTO sends a verification code to confirm the email address. The intake manager receives a structured summary by email. No staff required at any point in the flow.
10DLC is the carrier registration system that authorizes businesses to send SMS at scale. Law firms running TV, digital, or billboard campaigns that include a text CTA need 10DLC-registered numbers to ensure messages reach prospects reliably. TextingOnly handles full 10DLC registration under your firm name. TCPA express written consent is documented at every opt-in, satisfying legal marketing compliance requirements and giving your firm verified contact records on every intake.
A meaningful segment of people who see a legal ad will not call and will not fill out a form — but they will text. TextingOnly adds that channel to your existing marketing mix. QR codes in TV spots, SmartLinks in paid search ads, and text CTAs on billboards give the non-caller a frictionless path in. OTTO handles the entire intake conversationally. The firm gets a verified intake without the prospect ever opening an email or navigating to a form.
TextingOnly tracks partial intakes automatically. When a prospect starts but doesn’t complete the intake conversation, OTTO enrolls them in a nudge sequence — a follow-up SMS that invites them to continue or schedule a call with your intake team. The partial intake data already captured is preserved. Firms receive a partial intake alert so the intake team knows a structured inquiry is in the workflow before intake is complete.
Yes. SMS Language Funnels route Spanish-speaking prospects into a fully configured Spanish intake flow from the first message. The same QR code, SmartLink, or text number serves both English and Spanish audiences. Case type, incident, injuries, and timeline are captured in Spanish conversationally. The structured intake summary is delivered to your intake team in English — no bilingual staff required at first touch.
OTTO operates 24/7. A prospect who scans a QR code at 11pm or clicks a SmartLink on a weekend receives the full intake flow immediately — case type, incident details, injury status, timeline, email verification — all captured without any staff. The structured intake summary is delivered to your team when they return. Prospects who complete after-hours intake receive a Prepare Caller message naming who will call and from which number, improving first-call continuity.
Most firms pilot TextingOnly on one campaign — a single TV market, one billboard corridor, or a paid search campaign. We configure OTTO with your intake flow, connect your entry points, and set up 10DLC under your firm name. Setup takes days.