Not everyone who sees your billboard will call or complete a form. TextingOnly adds a structured text intake lane to your legal marketing mix. OTTO captures case details, verifies contact information, and prepares intake staff before outreach begins.
Your 800 number and form work for people willing to use them. Many legal prospects prefer to scan, tap, or text. TextingOnly captures that mobile-first behavior before the prospect disappears. It adds a structured text intake lane to your marketing mix and connects it to the same attribution stack as your other entry points.
The channels a law firm already runs (TV, billboards, paid search, and mass tort campaigns) connect to the same OTTO intake engine. One platform supports all practice areas and entry points.
TextingOnly does not replace your media buy or intake process. It adds a text response channel to each placement already running, and OTTO handles the initial intake before your team calls.
Partial intakes get automated follow-up. Aged inquiries get re-engagement. Bilingual prospects get a full intake in their language. OTTO handles each reply without manual monitoring.
Prospects scan the billboard. Tap the paid search ad. Text from a TV spot. Ask questions after hours. The Bottom Bar changed how legal prospects begin the intake process.
TextingOnly turns those mobile interactions into structured case-intake workflows before your intake team ever makes a call. After-hours intake remains uninterrupted. Practice-group routing happens on contact. Each interaction becomes a structured intake event with verified mobile identity and documented TCPA consent.
Intake staff receive structured context before outreach begins. The attorney calls a qualified prospect with case details already available, not a cold name from a contact form.
TextingOnly adds a text channel to your existing intake stack. When a prospect texts from a TV spot QR, billboard, paid-search SmartLink, or another digital or print placement, OTTO begins a conversational intake. Case type, incident details, timeline, injury description, and documentation needs are captured by SMS. At the end, OTTO sends a verification code to confirm the email address. The intake manager receives a structured summary by email, with no staff required during the intake flow.
10DLC is the carrier registration system that authorizes businesses to send SMS at scale. Law firms running TV, digital, or billboard campaigns that include a text CTA need 10DLC-registered numbers to ensure messages reach prospects reliably. TextingOnly handles full 10DLC registration under your firm name. TCPA express written consent is documented at opt-in, supporting legal marketing compliance and creating a verified contact record for each intake.
Some people who see a legal ad will not call or complete a form, but they will text. TextingOnly adds that channel to your existing marketing mix. QR codes in TV spots, SmartLinks in paid search ads, and text CTAs on billboards give the non-caller a frictionless path in. OTTO handles the entire intake conversationally. The firm gets a verified intake without the prospect ever opening an email or navigating to a form.
TextingOnly tracks partial intakes and preserves the information already collected. When a prospect starts but doesn’t complete the intake conversation, OTTO enrolls them in a nudge sequence that invites them to continue or schedule a call with your intake team. The partial intake data already captured is preserved. Firms receive a partial intake alert so the intake team knows a structured inquiry is in the workflow before intake is complete.
Yes. SMS Language Funnels route Spanish-speaking prospects into a fully configured Spanish intake flow from the first message. The same QR code, SmartLink, or text number serves both English and Spanish audiences. Case type, incident, injuries, and timeline are captured in Spanish conversationally. The structured intake summary is delivered to your intake team in English, so bilingual staff are not required at first touch.
OTTO operates 24/7. A prospect who scans a QR code at 11 p.m. or clicks a SmartLink on a weekend can complete the intake flow immediately. Case type, incident details, injury status, timeline, and email verification are captured without staff. The structured intake summary is delivered to your team when they return. Prospects who complete after-hours intake receive a Prepare Caller message naming who will call and from which number, improving first-call continuity.
Most firms pilot TextingOnly with one campaign, such as a TV market, billboard corridor, or paid search campaign. We configure OTTO with your intake flow, connect your entry points, and set up 10DLC under your firm name. Setup takes days.