Not everyone who sees your billboard will call. Not everyone will fill out a form. TextingOnly adds a structured text intake lane to your legal marketing mix — OTTO captures case details, verifies contact information, and prepares intake staff before outreach begins. Every legal marketing touchpoint becomes a structured case-intake workflow.
Your 800 number works. Your intake specialist works. Your form works — for the people willing to fill it out. But modern legal prospects don’t always want to call immediately, wait on hold, or fill out a long intake form. They scan. They tap. They text. TextingOnly captures that mobile-first intake behavior before the prospect disappears — adding a structured text intake lane to your marketing mix, plugged into the same attribution stack as every other entry point.
Every channel running for a law firm — TV, billboard, paid search, mass tort — connects to the same OTTO intake engine. One platform for every practice area and every entry point.
TextingOnly doesn’t replace your media buy or your intake process. It adds a text response channel to every placement already running — and OTTO handles everything that comes through it before your intake team picks up the phone.
Partial intakes get automated follow-up. Aged inquiries get re-engagement campaigns. Bilingual prospects get a full intake in their language. OTTO handles every reply — no manual lift.
Prospects scan the billboard. Tap the paid search ad. Text from a TV spot. Ask questions after hours from their phone. The Bottom Bar changed how legal prospects begin the intake process.
TextingOnly turns those mobile interactions into structured case-intake workflows before your intake team ever makes a call. After-hours intake remains uninterrupted. Practice-group routing happens automatically. Every interaction becomes a structured intake event with verified mobile identity and documented TCPA consent.
Intake staff receive structured context before outreach begins. The attorney calls a qualified prospect with full case details — not a cold name from a contact form.
How does TextingOnly capture non-callers and non-form-fillers for law firms?
A meaningful segment of people who see a legal ad will not call and will not fill out a form. A QR code or SmartLink gives them a third option — text in. OTTO collects case type, incident timeline, injury description, and contact details through native SMS conversation. The structured intake record is delivered to your intake team before first contact. No voicemail, no form submission, no missed prospect. Every scan is attributed to the specific creative, market, and placement that generated it.
How does OTTO handle legal intake via SMS after hours?
OTTO operates 24/7. A prospect who scans a QR code at 11pm or clicks a SmartLink on a weekend receives the full intake flow immediately — case type, incident details, injury status, timeline, and email verification — all captured without any staff. The structured intake summary is delivered to your team when they return. Prospects who complete after-hours intake receive a Prepare Caller message naming who will call and from which number, improving continuity between the intake conversation and the legal callback.
What happens when a legal intake is incomplete?
TextingOnly tracks partial intakes automatically. When a prospect starts but does not complete the intake flow, OTTO sends a follow-up message after a configured interval — inviting them to continue or schedule a call with your intake team. The partial intake data already captured is preserved and available to your team. Prospects who respond re-enter the flow where they left off. Partial intakes that never complete are flagged in the dashboard for manual follow-up. No incomplete intake is silently discarded from the pipeline.
Is law firm SMS intake TCPA compliant?
Yes. Prospects opt in by sending the first message — constituting TCPA-compliant express written consent documented at the moment of first contact. All timestamps and entry points are stored with every contact record. 10DLC registration is completed before any campaign launches, satisfying carrier documentation requirements from day one. TextingOnly registers under your firm name so prospects see your brand at every touchpoint, not an unknown number, which measurably improves answer rates on intake callbacks.
TextingOnly adds a text channel to your existing intake stack. When a prospect texts in — from a TV spot QR, billboard, SmartLink in a paid search ad, or any digital or print placement — OTTO responds instantly and runs a conversational intake. Case type, incident details, timeline, injury description, documentation needed — all captured via SMS. At the end, OTTO sends a verification code to confirm the client’s email address. The intake manager receives a structured summary by email that mirrors a form fill. No staff required at any point in the flow.
10DLC is the carrier registration system that authorizes businesses to send SMS at scale. Law firms running TV, digital, or billboard campaigns that include a text CTA need 10DLC-registered numbers to ensure messages reach prospects reliably. TextingOnly handles full 10DLC registration under your firm name. TCPA express written consent is documented at every opt-in, which satisfies legal marketing compliance requirements and gives your firm verified, TCPA-documented contact records on every intake.
A meaningful segment of people who see a legal ad will not call and will not fill out a form — but they will text. TextingOnly adds that channel to your existing marketing mix. QR codes in TV spots, SmartLinks in paid search ads, and text CTAs on billboards give the non-caller a frictionless path in. OTTO handles the entire intake conversationally. The firm gets a verified intake without the prospect ever opening an email or navigating to a form.
TextingOnly tracks partial intakes automatically. When a prospect starts but doesn’t complete the intake conversation, OTTO enrolls them in a nudge sequence — a follow-up SMS that invites them to continue or schedule a call with your intake team. The partial intake data already captured is preserved. Firms receive a partial intake alert so the intake team knows a structured inquiry is in the workflow before intake is complete.
Yes. SMS Language Funnels route Spanish-speaking prospects into a fully configured Spanish intake flow from the first message. The same QR code, SmartLink, or text number serves both English and Spanish audiences. Case type, incident, injuries, and timeline are captured in Spanish conversationally. The structured intake summary is delivered to your intake team in English — no bilingual staff required at first touch.
OTTO operates 24/7. A prospect who scans a QR code at 11pm or clicks a SmartLink on a weekend receives the full intake flow immediately — case type, incident details, injury status, timeline, email verification — all captured without any staff. The structured intake summary is delivered to your team when they return. Prospects who complete after-hours intake receive a Prepare Caller message naming who will call and from which number, improving first-call continuity between the intake conversation and the callback.
OTTO operates 24 hours a day, 7 days a week — uninterrupted. A prospect who scans a billboard QR at 11pm or taps a SmartLink on a Sunday receives the full structured intake immediately. Case type, incident details, injury status, timeline, and email verification are all captured without any staff involvement. The structured intake summary is ready for your team when they return. After-hours intake continuity is one of the most significant advantages for firms competing on response time.
OTTO routes inbound inquiries automatically by case type, keyword, campaign source, or QR code assignment — ensuring each intake reaches the correct practice group while maintaining network-wide visibility. Personal injury, mass tort, immigration, and family law each have their own intake flow and routing rules. A mass tort claimant texting in from a product keyword goes directly into that product’s intake workflow. No manual re-routing required at first touch.
OTTO delivers a structured intake summary to your intake team before any callback happens — case type, incident narrative, injury status, documentation on hand, timeline, and campaign source. The Prepare Caller feature notifies the prospect that a specific team member will be calling from a specific number. Intake staff start every call with full context. Prospects are more likely to engage when they know who is calling and why.
The same QR code, SmartLink, or text number serves both English and Spanish audiences. Spanish-speaking prospects select their language at opt-in — OTTO routes them into a fully configured Spanish intake flow from the first message. Case type, incident, injuries, and timeline are captured in Spanish conversationally. The structured intake summary is delivered to your intake team in English. No bilingual staff required at first touch. Bilingual intake continuity is especially critical for personal injury and mass tort campaigns in Spanish-speaking markets.
Each mass tort campaign — class action, Roundup, Camp Lejeune, 3M earplugs, talc — gets its own OTTO intake flow triggered by a campaign-specific keyword, QR code, or SmartLink. OTTO captures exposure timeline, diagnosis status, documentation availability, and claimant contact information structured by tort type. Every claimant interaction becomes a structured intake record tied to campaign source, practice area, and intake status — TCPA documented at every opt-in. High-volume campaigns are handled automatically without additional intake staff.
OTTO captures mobile number with TCPA consent at opt-in — verified by the act of sending the first message. At the end of the intake conversation, OTTO asks for the prospect’s email address and sends a 6-digit verification code. The prospect replies with the code to confirm. Both mobile and email are verified from a single SMS conversation — no separate form required. Your intake team receives a contact record with verified mobile identity, confirmed email, and documented consent before any outreach begins.
A meaningful segment of people who see a legal ad will not call and will not fill out a form — but they will text. TextingOnly adds a structured text intake lane to every legal marketing placement: TV spots, billboards, paid search ads, streaming ads, and mass tort campaigns. The SmartLink bridge detects device type — mobile users open SMS instantly, desktop users see a QR bridge that transfers them seamlessly into the intake flow. Every intake channel connects to the same OTTO intake engine and the same attribution stack.
TextingOnly operates under NDAs with all active clients and does not publish client names publicly. Qualified prospects may request a confidential reference call — ask your contact at TextingOnly during your demo or quote conversation, and we’ll arrange an introduction with an appropriate reference in your vertical.
We’ll configure OTTO with your intake flow, connect your entry points, and set up 10DLC registration under your firm name. One conversation. No forms. TextingOnly operates under NDAs with all active clients. Qualified prospects may request a reference call during their demo.